Online Business Directories
Once your website installed and operating you’re probably wondering if you should submit it to a free website directory. You should, in fact, submit it to up to possible; here’s why, plus a few tips.
Around a decade ago, the search engines worked differently. In the past, people used the various search engines very little. The directories were the real sources for anybody who wanted to locate a pertinent website.
A top SEO Friendly Free Directory I recommend is AgAccess. This has a high page rank and the featurued listings will give you a good PR return.
Google changed the way search engines work, with its algorithmic way of ranking web pages. Now other places such as Yahoo! and Bing follow the same techniques. And the search engines assign you a higher page rank if you have more sites linking to your web page.
If that’s so, you’re probably asking, why wouldn’t you even both with a free website directory? The reply is that there are plenty of websites floating around that the search engines cannot find them without the help of directories.
The search engines maximize results by sending out bots and spiders-crawlers-in search of new or changed websites. So when someone types a word or phrase into a search engine search bar, the results are carefully indexed, often by links to the website.
A free website directory generally provides a one-way link aimed at your website, which boosts the chances that a spider will crawl over it. And there are ways to maximize the opportunities for a bot or spider to find your landing page.
First, a free website directory provides your first way to secure that all-important link. And excursions them available. The more directories that carry links to your website, the much more likely it is that a web crawler will find and rank your page.
You also must focus on keywords. Many directories assist you with the entire process of choosing words and phrases that are descriptive of your website or services. Try to imagine what phrases a person will type into his search bar; a good free website directory helps you with that. This process is called targeting; you are using targeted keywords or phrases. You’ll also hear the term long-tail keyword. For example, a simple keyword is “antioxidant.” A long-tail keyword is “antioxidant skin benefits.” If the free website directory you have chosen doesn’t provide assistance in choosing keywords, then you can certainly use a place such as WordTracker.
Keep in mind that directories allow you to choose one page from your website during the submission process. Most people choose the home page. So be certain that your keywords or phrases are utilized on that home page. However, the web crawlers are smart-they ignore pages that are overstuffed with keywords. They should be used in 1-3% of the text on the page you’re submitting.
You will also provide what’s called a snippet on the page you’re submitting. This is actually called a meta description. It’s just a couple sentences, no more than about 150-200 characters, that include your keywords. It’s wise to change your snippet a little as you submit to various directories, because the crawlers become suspicious when they find the same wording used again and again.
Avoid using hyperbolic phrases such as “the largest” or “the best.” Crawlers view them as leads in sales ads, which they are trying to avoid. That’s why articles are such a good idea on websites, because you can offer advice or a top ten list-spiders and bots just love them!
If you are looking for freeware software, Freeware Geeks dot com is great freeware software only directory. There are are many different types of directories on the internet and it is a good thing webmasters admin efforts keep them fit.
As you view the submission page on a free website directory, it will generally ask you to choose a category for your website. You need to choose one that relates as closely as possible to your content.
Be certain, also, to read the FAQ page on the directories that you choose and good luck with your directory submissions.
Filed Under: Editor Notes
